Adverve: It's not just an ad. It's a doorway.
REI is promoting the opening of its SoHo shop with an effort called “Find Out NYC”, which enables you to treat their outdoor ads like secret doorways to a lost frontier (with help from an accompanying mobile app).
You can also get information about the opening, different outdoor events in…
Source: adverve
Ford’s F-150 pickup truck is Motor Trend’s Truck of the Year for 2012, and Team Detroit and Ford Trucks teamed-up with LA-based production company King and Country (www.kingandcountry.tv) to create this high-profile broadcast spot heralding the achievement. The spot began airing widely across the U.S. in December, and it also appeared in many regional feeds during the historic official broadcast of Super Bowl XLVI. For more information, please visit www.ford.com.
Courtesy of @ATTIK_US and Simon Needham: Zeus presents his limited edition Scion Release Series whips.
Source: youtube.com
O2 “Runner” directed by Shilo’s Andre Stringer: “This is a story of O2, a Czech Republic digital provider and their Runner, the manifestation of high-speed internet. Our Runner sparks the chain reaction and everything falls into place. The Runner finds a playground in the city, in the suburbs, and through the entire country. Like a sense of magic, the O2 Runner charges the city with a new energy.”
Source: shilo.tv
PSFK As Future Agency Or Publishing Model - PSFK
via: Mario Gamper - Ideas will Travel.
(via 1982)
Source: psfk.com
World-changing ad campaigns
Carol Brown from onlinedegree.net shared this thoughtful
article with me, highlighting these impactful advertising campaigns:
. We Can Do It!
. You Can Learn A Lot From a Dummy
. Friends Don’t Let Friends Drive Drunk
. Remember… Only YOU Can Prevent Forest Fires
. I am an American
. The Toughest Job You’ll Ever Love
. I <3 New York
. A Skin You Love to Touch
Thanks Carol!
Source: onlinedegree.net
Searching and finding since 1966.
